VSO De Sprong provides tailored education for students with intensive support needs. Through a small-scale, individual approach, students discover what suits them and how to reach new goals. Together we developed a modern, playful website that puts the school on the digital map and supports future growth.
VSO De Sprong wanted to grow from 73 to 100 students and needed a new, modern website that clearly communicates their education and support.
Students: school refusers, primary school year 7/8 → VSO, VSO PRO, 50% education, lateral entrants, diverse levels and needs
Care & education: care partners, municipality/school attendance officer, partner schools, VSO DNA teachers, school staff
Businesses: internship and work placement
Positioning the school in the region and education sector was one of the core challenges. At the same time, communication about tailored learning and intensive support needed to be clearer. This called for:
We started with a concept and strategy workshop and conducted a best-in-class analysis. Based on this, we designed and developed a WordPress website that is fully manageable via a user-friendly CMS, looks playful and modern in the new brand identity, clearly communicates what makes the school unique, and can easily grow alongside future needs.
The site supports extensive content such as student profiles, phased learning paths, school support profiles, documents, and news/calendar. Narrowcasting integration and future extensions such as login functionality were also taken into account.
Visual design
New branding translated into asymmetric layouts, grid backgrounds, shape overlays, and playful colours.
Navigation & UX
Main menu: Our School, Education, Support, News, Discover, Contact. Clear calls-to-action, content well-organised and easy to find.
CMS & content management
WordPress CMS with modules for news, calendar, student profiles, and enrolment. Easy to add updates, keep documents current, and manage content in a future-proof way.
Within De Sprong, it is important that students and teachers can quickly see key information. A website alone is not sufficient.
Impact: Keeps everyone informed, increases engagement, and makes information accessible without having to search.
At De Sprong, students cannot simply be shown on camera. Traditional testimonials were therefore difficult to use.
Impact: Immediately helps other schools think about how to share personal stories in a privacy-proof way.
At De Sprong, many students have a support need or difficulty reading. Regular website text can then become a barrier.
Impact: Increases independence, makes information directly accessible, and aligns with inclusive education principles.
Improved navigation
Parents, students, and partners quickly find what they're looking for. From learning pathways to enrolment and support, everything is presented clearly.
Strong brand experience
The new branding gives the school a fresh, modern look. Playful and professional at the same time, perfectly fitting VSO De Sprong.
User-friendly CMS
The WordPress system makes it easy to update news, calendars, and documents. The website stays up to date without technical hurdles.
Future-proof
New features such as student profiles and digital enrolment can easily be expanded. The site grows alongside the school.
Would you like to know more about this case, or do you want to get started just like VSO De Sprong? Contact us.
