We help you share your story
Many people first come into contact with your company through your website, so a good first impression is very important. Well-written texts play a big role in this, because through texts you talk to your customers. In addition, good content is indispensable for search engine optimization and conversion optimization. We work with a copywriter to provide your website with the best content: targeted content that is perfectly tailored to your readers and search engines.
Write like you talk
When visitors read the texts on your website, they hear you talk. At least, that’s the idea. This is a way to attract the customers that are right for you. For example, if you are very stiff and correct on your website, you will probably attract customers who appreciate that. But if it turns out that you’re not like that at all when they meet with you, you probably won’t succeed in doing business.
That’s why we start our content creation process by determining the tone of voice. Together we think about what kind of customers you want to attract and how you want to come across to them. We then use that as a guideline when writing your content.
Content that help reach your goals
But it’s about more than just chatting with your customers. The content on your website should also make visitors contact you, buy your products or request a demo. That’s why we discuss what the goal is for each page and how we can achieve it. With conversion optimization, we then remove any barriers in that process, so that visitors can easily do what you want them to do.
In need of great content?
Do you want good content for your website that will make both your visitors and search engines happy? Get in touch with us and we’ll make sure you get the best copywriters.